There were big celebrations when ANFO suddenly got a 40% increase of memberships for their organization. But then they discovered that they faced a challenge. As they now caught the eye of some Norway’s most prominent advertisers, ANFO needed to become more professional in their communications. This is the story of how ANFO use eMarketeer to streamline all marketing with mobile apps and event management, and how they all tied it together with their SuperOffice CRM.
About ANFO
ANFO is an organization for Norwegian marketers and advertisers; they call themselves “the marketing manager’s best friend.”
The mission is to improve and create the best conditions for marketers. They seminars and opportunities to network for their members that consist of both small and large businesses.
80%
Adoption rate
1200
Link clicks
25%
Increase of form submits
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